Our Story
Over 30 years of diverse international experience in sales, marketing and strategic accounts, with deep knowledge of global markets and cultures. We believe structured thinking, growth mindset and distinguished communication drives impactful results from good to GREAT.
About
My name is Janti Masani. CEO & Founder
Business Experience
30 years International and Global sales and Marketing professional, highly experienced leader and practitioner of Strategic Account Management and c-suite selling. Prior to starting his own consultancy, Janti worked in IVD and MedTech sector with Abbott Diagnostics, Abbott Medical and Roche Diagnostics. Experience in over 70 countries worldwide, leading transformation, strategy development and sales and marketing execution. Janti has worked in both start up and high paced corporate environment focused on accelerating business results and developing high performance teams. Janti’s ambition to share his wisdom of how to be successful in today’s highly competitive and complex commoditized environment led him to start up CXO IMPACT LLP. Helping organizations and their people to “Show up Differently and Stand Out".
Areas of expertise
Janti work has been focused on commercial business acceleration to deliver profitable growth, uncover value beyond the product and develop people and organisations to become relevant to their clients .
CXO IMPACT’s mission is to develop sales leaders to “Show up Differently and Stand Out”. Expertise in combining structured thinking and Growth Mindset to develop sales leaders with Gravitas.
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Client success
Janti is an expert visual communication and storytelling coach, combining over three decades of practitioner wisdom from sales and marketing experience to transform “good salespeople to great business-people”.
Client’s love the passion and energy that comes naturally from Janti. He is a strong mobiliser, combines real life practical examples and experiences to his facilitation to make the learning pragmatic, concrete and fun. Janti uses visual thinking and communication to deliver learning that is simple, clear and concise.

About
My name is Keshini Masani.
Principal & Mindset Coach
Business Experience
With over 10 years of experience in Applied psychology and specialization in mindset coaching, Keshini is highly experienced in growth mindset and human character.
Understanding the need and importance of a humanistic approach in business today; Keshini saw the opportunity to combine both business and mindset to achieve excellence.
Keshini works with both individuals and teams to take them on a journey of self-discovery to bring awareness around how mindset can be a game changer for positive change.
Keshini’s ambition is to transform the mindset of business people, focusing on building resilience, relationships, and relevance to help organisations and their people to show up differently and to stand out to make a huge impact.
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Areas of expertise
Keshini’s work focuses on transforming individuals to show up with “Gavitas”. Combining growth mindset & resilience, authentic character, and expanding communication skills to create high performing leaders and teams, as well as building strong engagement skills to build relevance and to stand out in a world that is highly commoditised.
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Her mission is to help others in business understand that it is no longer enough to have a structured mindset alone. Customers and leaders want more; and to do more and be more, she focuses on helping people use a combined approach of both the “mind” and “heart”, to show up and stand out in a way that is confident, unique and authentic.
She is a strong believer that today, the “softer” skills are the harder skills!
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Client success
Keshini is an expert transformational and growth mindset coach, who’s own journey of adversity, discovery and research has allowed her to acquire the knowledge to help others and navigate stress and mindset.
Clients love the enthusiasm and passion that Keshini brings to her sessions, as well as her natural empathetic and patient nature to make people feel comfortable, relaxed and open. Keshini uses a very practical approach to allow others to understand the power that not only comes with changing mindset, but also with changing behaviours and habits to create long lasting success of both personal and organisational growth.
